As The Donald flies off to Scotland for a few days to attend the grand reopening of his Turnberry golf resort, he leaves on the heels of giving what NPR described as "the speech the GOP has been waiting to hear for 20 years."
Nubbs has managed once again to control the media narrative, even though he's taking an unlikely break from the campaign trail. Nothing is really surprising anymore about his unconventional strategy, or lack thereof.
But something occurred to me this morning, and it's something I've got to keep in mind to maintain my perspective.
Anyone who's followed this campaign closely, knows that Nubbs has managed to trample 16 opponents based on the YUGE amount of media attention showered on him, which was all free.
Self-funding Trump actually and legally can make a profit from his primary campaign, and most likely will.
He corralled a record number of Republican primary votes...some 14 million. That seems like a big deal, but he'll need 65 million to win the general election. To do that, he'll have to get his message out to a much larger audience.
Too bad for Nubbs. He has no money right now, unless he loans more of his own actual cash to his campaign. And pulling big cash out of his domain could cause him some genuine pain.
Meanwhile, Hillary Clinton was sitting on more than $40 million and is bombarding the airwaves in swing states with very effective advertising.
Yes, The Donald gets most of the media's attention all day long. What dawned on me this morning, though, is that only a relative handful of people have been paying close attention to the news media.
The rest of the YUGE pool of American voters, who didn't bother to show up for the primaries, are watching regular old TV.
And in the swing states, they're seeing one Hillary commercial after another, making her look presidential and Nubbs look like a crazy freak.
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| Maybe I actually do come across like this, but even if I don't, after watching thousands of Hillary commercials, this is how you'll fondly remember me. |
Most Americans are thinking about summer vacation, so getting to them subliminally while they're relaxing is effective.
The polls already show it. All the swing states have been moving in Hillary's favor.
By the time Trump gets his act together--Eric Trump said yesterday that his dad has raised millions in the last few days--it could very well be too late.
It's going to take more than free media attention alone to wage a successful campaign against the juggernaut of the combined Democratic and Clinton political machines.
The longer Hillary can roll on against him unchecked, the less likely Trump can get up off the mat.
His speech yesterday was indeed what the GOP had been waiting to hear, but who heard it? Geeks like me.
To win, he'll need to pony up...and fast.
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